THE GEM
Izzumina embodies timeless silhouettes and style in a modern outlook, creating pieces which will be loved and worn. The brand’s vision is elegance, femininity and sophistication incorporated with a passion for colour and print. For us colour is a language of emotions, feelings and expression.
The origin of the brand name ‘Izzumina’ is derived from the diminutive of the Russian word for raisin – izuminka and a combination of the family name of the founder Natalia Zimina. The word ‘izuminka’ is traditionally symbolic of the seed or gem within which brings character and uniqueness to one. As such, Izzumina stands for “the gem” or core within every woman that makes her unique, beautiful, herself. Our pieces emphasise your uniqueness, femininity, and elegance, allowing you the comfort and freedom to be yourself.
SUSTAINABILITY & SUPPLY CHAIN
As a strong supporter of slow fashion and responsible consumption, Izzumina focuses on investing into high quality European natural fabrics and materials, such as cotton, linen, silk, wool, and cashmere. We try to limit our imprint on the environment and be responsible in our sourcing of materials. We use only Italian premium and luxury fabrics and do not over produce, resulting in creating beautiful, unique limited collections which will be loved and worn.
