Reclaimed. Refined. Reloved
We are a small, sustainable hair accessory brand developing handmade pieces from reclaimed fabrics sourced ethically & locally in our Notting Hill neighbourhood. The brand was born out of a natural sensibility, a love for laid-back luxury, authenticity, and the dream of a more sustainable and ethically aware lifestyle. Our signature oversized SCRUNCH is a cult classic among locals, and our newly released SCRUNCH headpieces are already becoming a summer staple. Our items are sustainable, handmade, zero waste, super soft (natural fabrics) and gentle on hair - no pulling.

SUSTAINABILITY & SUPPLY CHAIN
All fabrics are donated, repurposed, recycled, and handmade in the U.K. We are a slow fashion brand specialising in the circular retail model — meaning numbers behind each style can be small. So while we encourage slow shopping and considered purchases, if you love it, don't hesitate, because when it's gone, it's gone!